Virgin America is taking its case to the public. The carrier, which shares a brand name with Richard Branson’s Virgin Group, not only has revised its ownership application…hoping to reverse the decision of U.S regulators to deny its bid, but it has established letVAfly.com, a website that allows citizens to automatically email their representative and enlist in the fight to get Virgin America off the ground…literally.
You have to admire them for not giving up. We do wonder if we really need another airline serving the domestic long-haul routes from New York to California. What we always felt we need are airlines willing to fill underserved markets.